Holiday on Ice
Worldwide - Print, Internet, POS
The request was to create an anniversary logo for Holiday on Ice, to celebrate its existence for 65 years.
The task was to integrate the logo on various mediums with the key visual. It must also be understood in every country.
The objectives of this project are based on different levels:
- call for buying tickets
- Demonstrate that the Visa Card is not only a credit card, but can also provided all sorts of benefits for the user.
- create positive feeling about the show
- create positive image on the brand 'Holiday on Ice'